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Virtual Julmarknad

ASI's annual holiday market and festival will look a bit different this year, but we're excited for the opportunity to offer some new experiences. Shop our entire Julmarknad online via the artists' web shops below. On Saturday, December 5, all 33 of the Julmarkad artisans will participate in Virtual Artists Panels. Meet them on Zoom and learn more about their works and process. Some of these artists will also provide one-on-one sessions that you will be able to sign up for to get a personalized shopping experience. 

Because the ASI Museum is temporarily closed, the in-person Julmarknad weekends have been cancelled through December 18 because of COVID precautions, please watch the website and social media for updates.  

How to shop

Our Julmarknad artists are ready to connect with you! Shop all the artists at your convenience below via their web store links. 

  • Select artists will offer virtual personal shopping appointments the weekend of December 5 and 6 – see their websites for more details and to book an appointment to pick out your gifts live over Zoom.
  • Some artists are also offering pick up at ASI as an alternative to shipping for Twin Cities customers. Stop by the weekend of December 12 and 13 to pick up your purchases.

Meet the Artists: Click the photo to shop

  • AnnMade

    AnnMade in Minnesota

    Virtual Only (on-site cancelled) | Personal shopping appointments available | Pick up at ASI available
  • äventyr

    äventyr

    Virtual only | Personal shopping appointments available | Pick up at ASI available 
  • Becky Utecht Felt & Fiber

    Becky Utecht Felt & Fiber

    Virtual Only (On-site cancelled) | Pick up at ASI available | Personal shopping appointments available 
  • cecilia schiller

    Cecilia Schiller

    Virtual Only (On-site cancelled)  | Pick up at ASI available 
  • dottir

    Dottir

    Virtual Only (On-site cancelled)  | Pick up at ASI available 
  • gretapearl

    gretapearl

    Virtual Only (On-site cancelled)  | Personal shopping appointments available  | Pick up at ASI available
  • homesteading bliss

    Homesteading Bliss

    Virtual only | Personal shopping appointments available | Pick up at ASI available
  • ilrid

    Ilrid Vikings

    Virtual Only (On-site cancelled)  | Personal shopping appointments available | Pick up at ASI available
  • kelzuki

    Kelzuki

    Virtual Only (On-site cancelled) 
  • mug

    Kilns of Flanders

    Virtual Only (On-site cancelled) | Personal shopping appointments available | Pick up at ASI available
  • lund studios

    Lund Studios

    Virtual Only (On-site cancelled)  | Personal shopping appointments available 
  • open cupboard

    Open Cupboard Designs

    Virtual only | Personal shopping appointments available | Pick up at ASI available
  • silvercocoon

    Silvercocoon

    Virtual only | Personal shopping appointments available | Pick up at ASI available
  • studio tupla

    Studio Tupla

    Virtual only | Personal shopping appointments
  • sewing swede

    The Sewing Swede

    Virtual Only (On-site cancelled)  | Personal shopping appointments available | Pick up at ASI available
  • Traveling Tomten

    Traveling Tomten

    Virtual Only (On-site cancelled)  | Personal shopping appointments available  | Pick up at ASI available
  • vava veve

    Väva! Veve!

    Virtual Only (On-site cancelled)  | Personal shopping appointments available | Pick up at ASI available
  • westash

    West Ash Design

    Virtual Only (On-site cancelled)  | Pick up at ASI available

What is Julmarknad?

The Swedish word julmarknad directly translates to “Christmas market.” (P.S. jul is pronounced like “you’ll” – the “j” has a consonant “y” sound). Like in many European countries, Swedish Christmas markets begin to pop up in late November and are typically held in town squares. The most famous one in Sweden is in Stockholm’s picturesque Stortorget, in the heart of Gamla Stan, or Old Town. (Stortorget means “main square.”) Though on the smaller size, Stortorgets julmarknad dates back to 1837 and is the oldest running market in the country. Signs all around Gamla Stan point toward it, and rounding the corner to the square and seeing the booths elicits a varm (warm) holiday feeling. The market is up throughout the day, but visiting at night amongst the lights is even more mysig (cozy). And since it gets dark in Stockholm by about 3 p.m. that time of year, the Swedes need all the coziness they can get!

We are excited to have our own mini outdoor julmarknad this year on weekends throughout the holiday season, and we hope that it brings you much julglädje – or Christmas joy.